INFINTI Reputation Management Award Recipients | The 800 Award

Reputation recently announced 52 INFINITI retailers as recipients of the 800 Award, which recognizes automotive dealers across the nation in achieving a Reputation Score of over 800 for their online presence. INFINITI continues to lead the industry in this area with a higher average than the industry as a whole.

Why the Reputation Score Matters

The Reputation Score helps organizations to know how they are doing with their online presence. Winners of The 800 Award have effectively engaged with their followers and visitors online and are managing their online reputation successfully.

The award is divided by industries, including automotive, home services, finance, health care, and others. You can review the leaders and see who ranks at the top.

Reputation provides a platform that offers insights to help businesses be more engaged with their audience. Information isn’t just collected but includes insights in context to help improve communication. The score is one number that wraps up multiple aspects of online reputation.

• Star Rating – shows the commitment a business has to customer service
• Review Volume – includes quality of positive and negative reviews
• Review Spread – this includes number of sites where the reviews are posted
• Review Recency – shows how recent the reviews are with more recent reviews scoring higher
• Review Response – indicates how well the business responds to reviews
• Review Length – longer reviews score higher because they indicate that the customer is more invested in your business
• Search Impressions – as your business appears higher in search results, it allows customers to find you easier
• Social Engagement – more engagement with customers on social media helps improve relations
• Listing Accuracy – accurate information online helps customers find you more easily

Dealerships with a higher score have attained a better status in all these areas. Reputation provides insights along with the score as feedback to help businesses make improvements. Their score improves as they make changes, but more importantly, they see results. Their company is found more easily by potential customers, and they have a more solid reputation to encourage customers to choose them for their next vehicle.

INFINITI Stand Out

What makes INFINITI outstanding as a brand is the fact that the average for dealers is much higher than for the industry average. The industry average is at 652 with the INFINITI average at 731. As a whole, INFINITI dealers are more engaged with their customers and put more focus on being easily found online.

This isn’t an easy feat. It takes dedication and a commitment to serving customers where they are, which often is online. INFINITI dealers are providing a total online transaction which helps customers get their needs for a new vehicle or service met within their busy schedule.

Bob Moore INFINITI is proud to be part of such a brand that puts customers first, in person and online. You can visit our website to learn more about our models and services or to start a purchase. Fill out our online application, find the value of your trade-in, or check out our inventory. We want to help you get into your next vehicle around Oklahoma City, Edmond, and Moore.